Enterprise GTM Process Unification
Co-led an initiative driving over 90% adoption within a 150-user go-to-market division at a 2,500-person SaaS company, increasing launch velocity by 25%.
Read full case study โThis portfolio is always evolving. Latest update
A living playbook of GTM strategy, market analysis, and revenue-driving solutions.
๐ Chicago, Illinois ยท โ๏ธ james.bonaguro@gmail.com
This is not a static resume. It's an active workshop where I continuously add new market research, competitive analysis, and proof-of-concept tools. It's a real-time look into how I solve problems and create value.
I believe the most powerful solutions are born at the intersection of deep market understanding and authentic human connection. Technology is the tool, but strategic relationships and a clear value proposition are what drive sustainable growth.
This belief, rooted in my entrepreneurial background and experience scaling a family-owned enterprise, is why I focus on building more than just tech stacks; I build scalable systems for customer success.
The case studies and tools in this portfolio are direct evidence of this approach in action. Explore them to see how this framework delivers results.
These are not just projects; they are reusable frameworks that demonstrate how I approach and solve complex business challenges.
An interactive walkthrough of the end-to-end methodology I use to map complex customer challenges to tangible business value, built for a hypothetical SaaS client.
Launch Interactive Demo โA live dashboard I built to analyze a real-world B2B SaaS product (CDK's CVR), demonstrating how I conduct market research and articulate a powerful value proposition.
View Market Analysis โThe actual workflow template I used to build this portfolio. A repeatable framework for orchestrating multiple AI models to deliver a cohesive, high-quality solution.
Explore the Workflow โThe following are examples of how I've applied my framework to deliver measurable business results.
Co-led an initiative driving over 90% adoption within a 150-user go-to-market division at a 2,500-person SaaS company, increasing launch velocity by 25%.
Read full case study โArchitected an automated feedback system that doubled response rates and delivered real-time customer alerts.
Read full case study โContributed to scaling operations from two to four rooftops and modernizing the F&I office.
Read full case study โDelivered real-time visibility into 40+ projects by architecting an API pipeline, cutting executive meeting time by 75%.
Read full case study โReduced no-shows by 35% through targeted automations and freed ~8 hours/week of staff time.
Delivered a 12% seasonal revenue lift through end-to-end software implementation.
Co-led an initiative driving over 90% adoption for a 150-user go-to-market division at a 2,500-person SaaS company, increasing go-to-market launch velocity by 25%.
Within a 2,500-person enterprise, a 150-user go-to-market division was stalled by siloed tools and inconsistent processes across six product portfolios. This created critical visibility gaps for leadership and delayed product launches, directly impacting revenue targets.
Architected a scalable feedback system by integrating Salesforce and Qualtrics, which doubled survey response rates and created an instant alert system for customer issues.
The company struggled with a disconnected Voice of Customer (VoC) strategy. Decentralized surveys led to a low 6% response rate, and there was no reliable system to flag or act on negative customer feedback, putting key accounts at risk of churn.
As a key contributor in my family's dealership group, I helped scale operations from two to four rooftops and assisted in positioning the enterprise for a premium exit.
The dealership group faced significant operational hurdles in scaling its finance and insurance (F&I) operations. Manual, paper-based processes led to slow deal funding, compliance risks, and revenue limitations that could not support the group's growth ambitions from two to four locations.
Working alongside senior leadership, I played a key role in identifying and implementing new technologies to modernize the F&I office. My focus was on streamlining workflows to drive efficiency and revenue. This involved:
Architected an automated reporting system that provided executives with their first-ever real-time view into the health of 40+ concurrent GTM projects.
Leadership had no centralized way to track the health of a 40+ project GTM portfolio. Status updates were manual, consumed over two hours in weekly meetings, and failed to surface at-risk projects until it was too late to effectively intervene.
An engineered solution for orchestrating complex, multi-model AI inputs into a single, cohesive solution design.
Where applicable, all text fields in this template were populated using voice-to-text, reducing data entry time by an estimated 90% and demonstrating a commitment to rapid, efficient documentation.